Privacy Policy, Terms & Conditions & Other Policies
Last Updated: July 2026
Motherly Built World Pvt. Ltd. (“MB World”, “Motherly Built”, “we”, “our”, “us”) is the parent company of the Motherly Built Group, headquartered in India. Motherly Built World LLC (“MB World US”) is the United States group company, responsible for serving customers and conducting business operations within the United States. Motherly Built Furniture (“MB Furniture”) operates as a brand/division under the Motherly Built Group offering furniture and related products.
Unless otherwise specified, references to “Motherly Built,” “MB World,” “we,” “our,” or “us” refer collectively to the applicable entity within the Motherly Built Group responsible for the service being provided, based on the customer’s jurisdiction and the nature of the engagement.
| Entity | Role | Jurisdiction |
|---|---|---|
| Motherly Built World Pvt. Ltd. | Parent company; design, build, construction, consultancy | India |
| Motherly Built World LLC | Motherly Built group’s US company; design, build, construction, consultancy | United States |
| Motherly Built Furniture | Furniture manufacturing/retail brand | India only (currently) |
Registered addresses:
India Office: Ofis Square Tower A-1, Block A, Vyapar Marg, Sector 3, Noida, Uttar Pradesh 201301
US Office: 522 W Riverside Ave Ste N, Spokane, WA 99201
Contact: world@motherlybuilt.com · support@motherlybuilt.com · +91 9149227470 / +91 7300858942
This Policy Pack applies across all current and future service lines offered by the Motherly Built Group, including but not limited to: Interior Design, Architecture, Construction, Exterior Design, Furniture, Apparel, Consultancy, Digital Products, AI-assisted Services, and the MB World Fellows professional network.
Note on geographic scope: Motherly Built World (design, build, construction, consultancy) currently operates in India and the United States. Motherly Built Furniture currently operates in India only. This Policy Pack is written as one worldwide standard so that as any group entity or service line expands into a new country, the same policy continues to apply — only the Group Structure section above and any country-specific compliance notes need to be updated, not the policy itself.
Part 1 — Global Privacy Policy
1.1 Introduction
This Privacy Policy explains how the Motherly Built Group collects, uses, discloses, and safeguards personal information when you visit our websites, use our services, communicate with us (including by phone, SMS, WhatsApp, or email), or engage our AI-assisted tools. It applies to visitors and customers in India, the United States, and any future jurisdiction in which we operate (including planned expansion to the UK and UAE, at which point this Policy will be updated to reflect local offices and law).
By using our services or providing personal information to us, you consent to the practices described here. If you do not agree, please do not use our services or provide personal information to us.
1.2 Information We Collect
- Personal Information: name, email address, phone number, postal address, and similar contact details.
- Payment Information: billing details processed through our payment partners (e.g., Stripe, Mercury) to facilitate transactions. We do not store full card numbers on our own servers.
- Project & Consultation Information: floor plans, site details, design preferences, budget ranges, and similar information you share for a design, build, or consultation engagement.
- Communications Data: records of calls, SMS/text messages, WhatsApp messages, and emails exchanged with our team or with our AI-assisted tools, including message content and metadata (timestamps, delivery status).
- Usage Information: IP address, browser type, device identifiers, and browsing behavior on our websites, collected via analytics tools such as Google Analytics, Google Tag Manager, Meta Pixel, and (where enabled) Microsoft Clarity.
- Cookies and Similar Technologies: as described in our Cookie Policy (Part 4).
1.3 How We Use Your Information
- Providing, personalizing, and improving our design, build, furniture, apparel, and consultancy services.
- Processing transactions, orders, and deliveries.
- Responding to inquiries and providing customer support, including through AI-assisted chat and voice tools.
- Sending appointment reminders, project updates, and — where you have consented — SMS, WhatsApp, or email marketing communications.
- Running and measuring advertising campaigns (Meta/Facebook & Instagram Ads, Google Ads) and understanding site usage through analytics.
- Maintaining the security and integrity of our websites, services, and communications.
- Complying with legal obligations.
1.4 SMS / Text Messaging Practices (Global Standard)
Wherever we send you SMS/text messages — regardless of your country — we follow one consistent global standard: messages are sent only with your prior consent, you may opt out at any time by replying STOP, and you may reply HELP for assistance. Text messaging originator opt-in data and consent will not be shared with any third party or affiliate for marketing purposes, in any jurisdiction. Where a specific country requires additional registration or disclosures (for example, the Twilio A2P 10DLC framework applicable in the United States), we follow those local requirements in addition to this global standard. See Part 2 (SMS Messaging Terms) for full details, including message frequency and message/data rate disclosures.
1.5 WhatsApp Communications
See Part 3 (WhatsApp Messaging Policy) for how we communicate with you over WhatsApp Business Platform, including opt-out options.
1.6 AI-Assisted Services
We use AI-based tools (including AI chat assistants and AI voice agents) for customer assistance, appointment scheduling, lead qualification, and design consultation support. See Part 8 (AI Services & AI Assistant Policy) for details on how these tools process your information.
1.7 Advertising, Analytics & Third-Party Platforms
We use the following categories of third-party platforms, each governed by their own privacy terms:
- Advertising: Meta (Facebook & Instagram) Ads, Google Ads.
- Analytics: Google Analytics, Google Tag Manager, Microsoft Clarity (where enabled).
- Payments: Stripe, Mercury/Column N.A.
- Communications: Twilio (SMS), Meta WhatsApp Business Platform, voice AI platforms used for call handling.
These providers may process limited information (such as device identifiers or usage data) under their own privacy policies, strictly to help us operate and measure our services.
1.8 Disclosure of Information
We may share personal information with:
- Service providers who assist us in delivering services (payment processors, shipping/logistics partners, messaging and analytics platforms, AI infrastructure providers).
- Legal authorities, where required by law, court order, or governmental request.
- Group entities, where necessary to deliver services across India/US operations.
We do not sell personal information, and we do not share SMS or WhatsApp opt-in consent with third parties for their own marketing purposes.
1.9 International Data Transfer
Because Motherly Built operates across India and the United States (with the United Kingdom and UAE planned for the future), personal information may be transferred between these jurisdictions — for example, from a US-based customer’s inquiry being processed by our India-based design team, or vice versa. Where required, we rely on appropriate safeguards (such as contractual protections with our processors) for such transfers, in line with applicable law including India’s Digital Personal Data Protection Act, the EU/UK GDPR (for any future UK operations), and the US CCPA (for California residents).
1.10 Your Rights and Choices
Depending on your location, you have the right to:
- Access, correct, update, or request deletion of your personal information.
- Opt out of marketing communications (email, SMS, or WhatsApp) at any time.
- Disable cookies through your browser settings.
- Request a copy of the personal data we hold about you.
- (California residents) exercise rights available under the CCPA, including the right to know and the right to opt out of the sale/sharing of personal information — noting that we do not sell personal information.
- (UK/EU residents, when applicable) exercise rights available under GDPR, including data portability and objection to processing.
To exercise any of these rights, contact us at world@motherlybuilt.com.
1.11 Children’s Privacy
Our services are not directed to children under 18, and we do not knowingly collect personal information from children.
1.12 Data Security
We take reasonable technical and organizational measures to protect personal information from unauthorized access, disclosure, alteration, or destruction. No method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
1.13 Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal requirements. Updates will be posted on this page with a revised “Last Updated” date.
1.14 Contact Us
For any questions about this Privacy Policy: world@motherlybuilt.com · +91 9149227470 / +91 7300858942.
Part 2 — SMS Messaging Terms (Global Standard)
2.1 Program Description
Motherly Built operates one worldwide SMS messaging standard, applied consistently regardless of the country you are contacted in. Motherly Built (through the applicable group entity — Motherly Built World Pvt. Ltd., Motherly Built World LLC, or a future country entity) may send SMS text messages to individuals who have opted in, related to appointment scheduling, project updates, consultation follow-ups, and — where separately consented to — promotional offers.
In addition to this global standard, we comply with local regulatory frameworks where applicable — for example, the Twilio A2P 10DLC registration and disclosure requirements in the United States. As Motherly Built expands to new countries, this same standard will apply there too, supplemented only by whatever local registration/compliance framework that country requires.
2.2 Consent
By providing your phone number and opting in (via a form, verbal consent on a call, or reply to an initial message), you consent to receive SMS messages from Motherly Built. Consent is not a condition of any purchase.
2.3 Message Frequency
Message frequency varies depending on your engagement with us (e.g., active project updates vs. general inquiries) and may range from a few messages per month to more frequent updates during an active project.
2.4 Message and Data Rates
Message and data rates may apply, depending on your mobile carrier and plan. Motherly Built is not responsible for any charges from your carrier.
2.5 Opt-Out (STOP) and Help (HELP)
- Reply STOP at any time to opt out of receiving further SMS messages from us.
- Reply HELP for assistance, or contact us at support@motherlybuilt.com or +91 9149227470.
2.6 No Sharing of Consent for Third-Party Marketing
Text messaging originator opt-in data and consent will not be shared with any third party or affiliate for marketing purposes. Your phone number and opt-in status are used solely to facilitate communications between you and Motherly Built.
2.7 Supported Carriers
Carriers are not liable for delayed or undelivered messages. Not all carriers may be supported.
Part 3 — WhatsApp Messaging Policy
3.1 Overview
Motherly Built may communicate with you via WhatsApp Business Platform (operated by Meta) for appointment confirmations, project updates, design consultation follow-ups, and customer support, where you have initiated contact with us or opted in.
3.2 Meta Platform
WhatsApp communications are subject to Meta’s own terms and privacy practices in addition to this Policy. We do not control WhatsApp’s underlying infrastructure and are not responsible for its availability.
3.3 Opt-Out
You may opt out of WhatsApp communications at any time by replying “STOP” in the chat or notifying our team directly.
3.4 Support
For WhatsApp-related queries: support@motherlybuilt.com.
Part 4 — Cookie Policy
4.1 What Are Cookies
Cookies are small text files placed on your device when you visit our website, used to remember preferences and understand how the site is used.
4.2 Cookies We Use
- Essential cookies — required for basic website functionality.
- Analytics cookies — Google Analytics, Google Tag Manager, and (where enabled) Microsoft Clarity, to understand site usage and improve performance.
- Advertising cookies — Meta Pixel and Google Ads tags, to measure and optimize ad campaigns.
4.3 Managing Cookies
You can disable cookies through your browser settings. Disabling cookies may affect some website functionality.
4.4 Changes
This Cookie Policy may be updated from time to time; changes will be posted on this page.
Part 5 — Global Terms & Conditions
5.1 Acceptance of Terms
By using the services provided by the Motherly Built Group — spanning Interior Design, Architecture, Construction, Exterior Design, Furniture (MB Furniture), Apparel, Consultancy, Digital Products, and AI-assisted Services — you agree to these Terms & Conditions. If you do not agree, please do not use our services.
5.2 Intellectual Property
All content, designs, logos, trademarks, and other intellectual property on our websites and in our deliverables are the property of the Motherly Built Group and protected under applicable copyright and trademark law (see Part 9 for full detail). You may not use our intellectual property without express written consent.
5.3 Orders, Consultations, and Payment
By placing an order or engaging our consultancy/design/build services, you agree to provide accurate and complete information. Payment must be made in accordance with the payment methods and terms specified in your project agreement or invoice, processed via our payment partners (Stripe, Mercury, or bank transfer as applicable).
5.4 AI-Assisted Services
Where AI tools are used to assist with scheduling, initial consultation, or customer support, outputs are provided for informational/assistive purposes and do not constitute final design, engineering, or legal advice. Final deliverables are reviewed by our human design and engineering team. See Part 8 for details.
5.5 Returns, Refunds, Cancellation, and Shipping
Governed by our Cancellation & Refund Policy (Part 6) and Shipping & Delivery Policy (Part 7).
5.6 Limitation of Liability
To the maximum extent permitted by law, Motherly Built shall not be liable for indirect, incidental, or consequential damages arising from the use of our website or services, beyond amounts actually paid for the relevant service.
5.7 Governing Law
For services delivered by Motherly Built World Pvt. Ltd. (India), these Terms are governed by the laws of India, with courts at Noida/Gautam Buddh Nagar, Uttar Pradesh having jurisdiction. For services delivered by Motherly Built World LLC (USA), these Terms are governed by the laws of the state in which Motherly Built World LLC is organized, without regard to conflict-of-law principles.
5.9 SMS Text Messaging Program
- Program Name: Motherly Built SMS Notification & Consultation Program
- Program Description: Motherly Built sends SMS text messages to individuals who have opted in, for appointment scheduling, project/consultation updates, and follow-ups related to our design, build, furniture, and consultancy services.
- Message Frequency: Message frequency varies and is recurring based on your engagement with us (e.g., active project updates).
- Message and Data Rates: Message and data rates may apply.
- Support: Reply HELP for assistance, or contact us at support@motherlybuilt.com or +91 9149227470.
- Opt-Out: Reply STOP at any time to stop receiving SMS messages from us.
- Text messaging originator opt-in data and consent will not be shared with any third party or affiliate for marketing purposes.
5.10 Changes to Terms
We may update these Terms & Conditions from time to time. Changes will be posted on this page.
Part 6 — Cancellation and Refund Policy
(Applies across Motherly Built World and Motherly Built Furniture)
6.1 Order Cancellation
Customized Products/Services:
- Within 24 hours of order: full refund.
- After 24 hours, before design/production begins: 25% cancellation fee; remainder refunded.
- After design/production has commenced: no cancellation, no refund.
Non-Customized Products/Services:
- Within 24 hours of order: full refund.
- After 24 hours, before shipment: 10% cancellation fee; remainder refunded.
- After shipment: no cancellation, no refund.
6.2 Refund Policy
Customized Products/Services: Defective or damaged items are replaced (including shipping charges); refunds are not issued for customized products.
Non-Customized Products: Defective or damaged items are replaced or fully refunded (including shipping charges). Non-customized products may be returned within 7 days of delivery for a full refund, provided they are unused, in original packaging, and in saleable condition. Return shipping is the customer’s responsibility unless the product was defective or damaged.
6.3 Process
To cancel an order, contact our support team with your order number and reason for cancellation. Approved refunds are processed within 7–10 business days to the original payment method.
6.4 Exceptions
Orders placed during promotional periods or for specially discounted items may carry different cancellation/refund terms, stated clearly at the time of purchase.
6.5 Contact
support@motherlybuilt.com
Part 7 — Shipping and Delivery Policy
7.1 Motherly Built Furniture (MB Furniture)
Delivery timelines depend on order complexity:
- 1–7 days: smaller/less complex orders.
- 7–10 days: standard customized orders.
- 10–15 days or more: larger/intricate customized projects.
7.2 Motherly Built World (MB World) — Turnkey Projects
Delivery timelines follow the project scope, timeline, and payment terms outlined in the signed project contract.
7.3 Important Notes
- Custom orders: timelines depend on project complexity; we will communicate any delays proactively.
- Delivery areas: we currently deliver across major regions and cities; remote locations may require additional time.
- Tracking: tracking information is shared once an order is dispatched.
7.4 Contact
support@motherlybuilt.com
Part 8 — AI Services & AI Assistant Policy
8.1 Use of AI
Motherly Built uses AI-based tools — including AI chat assistants and AI voice agents — for customer assistance, appointment scheduling, lead qualification, and initial design consultation support.
8.2 Nature of AI Output
AI-generated responses are intended to assist and inform; they do not constitute final architectural, structural, engineering, or legal advice. All final designs, quotations, and construction plans are reviewed and approved by our qualified human team before execution.
8.3 Data Processing by AI Tools
Information you share with our AI assistants (chat or voice) is processed to respond to your inquiry and may be stored to improve service quality and follow up with you, consistent with Part 1 (Privacy Policy). We do not use your conversation data to train third-party public AI models.
8.4 Human Oversight
You may request to speak with a human team member at any point during an AI-assisted interaction.
Part 9 — Copyright & Intellectual Property
9.1 Ownership
All website content, design portfolios, drawings, renders, logos, trademarks, and written material are the property of the Motherly Built Group unless otherwise credited, and are protected under Indian and international copyright and trademark law.
9.2 Client Deliverables
Ownership and usage rights of final design deliverables (drawings, BOQs, renders) provided to a client are governed by the specific project agreement signed between the client and Motherly Built.
9.3 Restrictions
You may not reproduce, distribute, or create derivative works from our intellectual property without express written consent from Motherly Built.
Part 10 — Acceptable Use Policy
You agree not to:
- Use our website, SMS, WhatsApp, or AI-assisted channels to send unlawful, abusive, or fraudulent content.
- Attempt to gain unauthorized access to our systems, data, or accounts.
- Use our services to violate any applicable law or third party’s rights.
- Scrape, copy, or misuse content from our website for commercial purposes without permission.
We reserve the right to suspend access to any individual found in violation of this policy.
Part 11 — Website Disclaimer
The information on this website is provided for general informational purposes only and does not constitute professional architectural, engineering, financial, or legal advice. While we strive for accuracy, Motherly Built makes no warranties about the completeness or reliability of website content. Any reliance you place on such information is strictly at your own risk. Formal project advice is provided only through a signed engagement with our team.